CREATING THE MODEL OF STARATEGIC MANAGEMENT OF AN ENTERPRISE (EXEMPLIFIED BY A LOGISTICS COMPANY)

Abstract

Purpose. Development of theoretical and methodological foundations for assessment of the impact of stakeholders’ interests on the formation of a holding company profits. Methods. Improvement of factor analysis is performed using the methods of scientific abstraction, modeling, analysis and synthesis techniques, ration method, grouping, deduction and induction. Results. The proposed factor analysis allows evaluating the impact of interests on income and identifying the source of its increase, which is in the range of stakeholders’ interests. This in its turn encourages top managers to the appropriate steps to improve the mechanism of organizational and economic factors influence on the financial outcome of the holding company. Factor analysis with regard to the stakeholders’ interests can contribute to increasing effectiveness of profit management of a holding company. Scientific novelty. Scientific novelty is in improvement of criteria of factor analysis of profit of the holding company based on the stakeholders’ interests, which in quantitative terms is components forming the profit of a holding company and classified according to the direction and source of influence.